PR Junkits & Recovery Drinks
Posted in Athlete Schedules, Athletes, Racing, Watches & Race Equipment by Jeanne RothI felt so cool! Like a famous pro triathlete. I went to Rodale Press on Thursday (5/17/07) out in Emmaus, PA for a presentation of the fabulous Timex summer and fall lines of fitness and sport watches. Including the new Hi-Ti, coming out in July (very snazzy!) Also the “Divers” watch is soooo cool! And they have a solar powered watch coming out in June.
The Timex PR team met with: Christine Bucher, Fitness & Exercise Senior Editor, Bicycling Magazine
Joelle Junior, Fitness & Exercise Assistant Managing Editor, Prevention Magazine
Warren Green, Jogging & Running Editor, Runner’s World
Jennifer Mack, Editorial Assistant, Bicycling/Mountain Bike Magazines
We introduced the Fitness Series of heart rate monitors. They have three models with different features, all very simple and easy to use:
The Easy Trainer is ideal for the regular exerciser looking for a simple heart rate monitor.
The Personal Pacer is perfect for the active exerciser who enjoys various forms of physical activity from bike riding to running on the treadmill.
The Zone Trainer, in a variety of styles for men and women, has a comprehensive range of functions geared to the more intense exerciser interested in maximizing training. Each is an invaluable tool for those trying to achieve a better level of physical fitness.Each of the Fitness Series HRMs recalls the average and peak heart rate and exercise time. Analog transmission allows the Easy Trainer and the Personal Pacer models to work with treadmills and other HRM-enabled fitness equipment. Digital transmission in the Zone Trainer eliminates interference and cross talk from other HRMs.
After the presentation, I was talking with Jennifer Mack who writes LAB RAT for Bicycling magazine and she had just tested a new recovery drink from PowerBar. My ears perked up as I am shopping around for a recovery drink. She gave me a sample and I couldn’t wait to get home to try it after a big workout.
Out in the parking lot I met Bill Strickland, from Bicycling Magazine, who was just coming back from a lunchtime ride. Bill said, “If you don’t ride, you can’t write.” The employees get to run and ride during the day. They have full locker rooms! How awesome would it be to work there? For me, a true dream job! (I’m a graphic designer with loads of printing and editorial experience…. hint, hint, HINT!)
Monday - I used it yesterday after a bike workout. I liked it, and I feel pretty good. It tasted like a vanilla shake. YUM! Next to try is the chocolate flavor. We will see how my run goes today, 2 hours! Gotta love Ironman training.
Tuesday - So it’s the day after my long run. I had the recovery drink again. Chocolate is a good flavor too! Lets see how my time trial goes tonight. Maybe we have a winner!
Wednesday - OK, the TT went well. I felt really good. Another recovery drink tonight, chocolate flavor. These are getting pretty good.


May 22nd, 2007 at 10:31 pm
Jeanne, you are totally hired. ;)
May 22nd, 2007 at 11:31 pm
Sweet! Thanks April!