Runnin’ the Expo (Country Music style….)

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I must say that one of my favorite things about this “job” is getting to work the expo!  Our local Timex rep, Adam Motes and I had a blast this week.  As you can see, we are very well represented and this was our chance to make the Marathon shine!  If you can see closely enough, Adam’s lanyard is custom designed to read “Marathon GPS $99.95.”  Let me just say that this little marketing piece got TONS of mileage.  For 2 days in Nashville, we fielded all sorts of questions from interested runners.  The overwhelming support came in the price point; people were absolutely shocked that the price was so low.  The functionality is pure and simple, put the watch on and take off!

Over the course of 2 days, we probably spoke with close to 1,000 people.  The expo was HUGE and we had a great location on the floor of the Nashville Convention Center.  Of course, we had all of our other stars present as well: the Run Trainer, the Race Trainer Pro and the Cycle Trainer to name a few.  We really made a push to showcase our GPS products and we are adament about gaining more of the market share in the specific category.  Not only did we have fun, but I really felt as if we were educating those who were genuinely interested.  All in all, a wonderful experience and something that I will most definitely look forward to doing again soon.


One Response to “Runnin’ the Expo (Country Music style….)”

  1. Wendy Mader Says:

    I agree Bo. Expos and clinics are do much fun to promote Timex and PowerBar product.

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